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January 18, 2004
Potty Mouth
I hate the commercial for Lysol's new spinning toilet bowl cleaner. It's so degrading. You basically get to watch this woman gush on and on about how freaking wonderful it is that Lysol invented this whizzing toilet brush that squirts out foam in order to scrape away all the crap her husband might have squirted in the bowl. And then there's all this spectacular footage of the toilet brush eliminating imagninary toilet crap with particular ease, over and over again. Oh, but that's not all. The worst part is the way they try to sell the stupid $8 product to housewives. At the end of the commercial, the woman claims that the spinning Lysol toilet brush is a "revolutionary advance in toilet bowl cleaning technology."
What?
I'm sorry, but scraping away the fecal remants of Tuesday night's Taco Fest is not rocket science. It's housework. Period. "Toilet bowl cleaning technology?" I'm sorry, but where does the technology come in? Pushing a funny little button on a spinning toilet brush doesn't necessarily count as being a piece of revolutionary technology. By putting those words in that woman's mouth, the stupid advertising agency has only succeeded in making her look ignorant and submissive, as though this stupid spinning brush is the cure to all her problems.
Fantastic.
I hate the way society represents women and minorities in television and in movies. It just pisses me off. I mean, how many Lysol commercials have you seen that feature men actually worried about getting the ring out of their bathtubs? I've yet to find one. I know that in most households, women are the ones who are primarily concerned about these things (do men even know what a ring around a bathtub is?), but there isn't any need to be so ridiculously backwards and degrading. Toilet brushes and cleaners shouldn't be considered as just another toy to put in a woman's hand. A spinning and foaming toilet brush (albeit somewhat cool) isn't nearly as revolutionary as birth control or super absorbent Maxi pads. Why are women still being portrayed as subservient dingbats on TV? Why would anyone have paid this woman to say those stupid words on that Lysol commercial?
The world may never know.
posted at 9:57 p.m.
